The Big 12 Conference's championship game has become a stage for underdogs and a proving ground for coaches. Since its resurrection in 2017, the conference has seen a diverse range of champions, from Oklahoma to Texas Tech, each bouncing back from previous struggles. This trend highlights the conference's short memory and willingness to forgive, provided teams play their cards right. The 2026 season promises to be no different, with several teams poised to make a run at the title. Among them is West Virginia, led by coach Rich Rodriguez, who is making a name for himself as a diamond-finder in the rough.
Rodriguez's approach to roster management is unique. He admits to carrying a larger roster to ensure he's yelling at the right guy, a strategy that has already yielded some impressive results. The Mountaineers have high school recruits Matt Sieg and Kevin Brown, both ranked in the top 130 of the Top247 rankings, indicating a strong incoming class. Additionally, running back Cam Cook led the nation in rushing, and quarterback transfer Michael Hawkins Jr. is pushing incumbent Scotty Fox Jr. for the starting job. This level of talent and competition within the team is a testament to Rodriguez's ability to identify and develop diamonds in the rough.
The Big 12's championship game is an endangered species, but for now, it remains a valuable opportunity for teams to showcase their potential. The conference's short memory and forgiving nature mean that anyone can make a run at the title, and the 2026 season is no exception. With teams like Arizona, Cincinnati, Colorado, Houston, Kansas, UCF, Utah, and West Virginia in the mix, the stage is set for an exciting season. As for West Virginia, with Rodriguez's diamond-finding skills, they may just be the dark horse that emerges victorious in the end.
